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Friday, October 7 • 10:30am - 12:00pm
Successful Senior Photography: Creating a Senior Portrait Brand that Teens Will Love (Michelle Moore)

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Limited Capacity seats available

Michelle is sponsored by Miller's Professional Imaging

Join Michelle Moore as she shares how she created a niche senior portrait industry and grew her business to have a massive word-of-mouth following in her city of Seattle. She’ll discuss the ins and outs of running a senior portrait business, and how to market yourself to create a lasting brand that your clients will love. Michelle will take you step by step through her techniques on how to build your brand, as well as how to think about your online presence to market towards your ideal client. She’ll share her favorite marketing tips, and ways to reach your teen client when you are just starting out or trying to break into a new market. Michelle will discuss the importance of working with a professional makeup artist and the logistics of incorporating pro makeup for seniors into your business model. Plus, she’ll cover her senior rep program details, as well as provide a take-home handout to help you get started on your own! Lastly, Michelle will demonstrate her top posing tips with a senior model so you can see first hand how to create the images that sell. There will be time for a Q&A at the end, so come prepared to take notes and ask any follow-up questions about senior portrait photography.

Learn how to:

- Create a stellar online presence via your website & social media
- Develop unique marketing strategies to reach your teen clients
- Work with a pro makeup artist
- Build a “Senior Rep” program
- Pose your client for the sale with a live shooting demo with a high school senior

This class will be perfect for those new to the senior portrait market, as well as those wanting to boost their current senior portrait brand.

avatar for Michelle Moore

Michelle Moore

Owner / Photographer, Michelle Moore Photography
Michelle is sponsored by Miller's Professional Imaginghttp://www.millerslab.com/Michelle Moore is an internationally respected & award winning commercial and portrait photographer residing in Seattle, WA. Well-known for her natural and fresh approach to photographing teens, and starting the successful hair & makeup trend in high school senior portrait photograp... Read More →

Friday October 7, 2016 10:30am - 12:00pm PDT
Grand II, Westin Seattle Hotel 1900 5th Ave, Seattle, WA 98101